Why Identity and Security Matter in AI

In today's AI-driven world, Identity is key to innovation and growth. Secure access builds trust, accelerates development, and enhances experiences. Modern Identity solutions not only protect AI initiatives but amplify their impact, enabling faster market entry and growth. With Okta you can confidently unlock AI's potential while maintaining security and control.

Your potential unleashed with Okta

73%

Increase in IT team task automation, per IDC

72%

Reduction in time to respond to security incidents, per IDC

90%

Decrease in time spent building and maintaining custom provisioning flows

Top brands trust Okta

LaunchNotes


"With Okta, we saw meaningful time savings that we can invest back into new feature development that directly benefits our customers." 

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Varo Bank


"We want new employees to log in to their laptop on their first day with a single password, gain access to all of their tools, and be ready to work. We know it’s possible with Okta.”

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Transform your business by putting people first

Want to grow your business while keeping your customers and employees happy? Learn how smart Identity solutions can help your teams safely work faster, reduce costly mistakes, and offer better experiences to everyone - all while protecting what matters most: your people, customers, and data.
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Help your leaders stimulate excellence

Control

Grant the right access to the right people at the right time, enabling leaders to manage compliance, governance, and customer journeys while fostering bold innovation.

Facilitate

Identity acts as a bridge, not a barrier. It helps leaders embrace new technologies and drive team innovation, creating seamless customer experiences with invisible security.

Manage

Transform Identity management into a strength. Automated insights and visibility simplify operations, letting you focus on growing your business.

Protect

Secure every step of the process to build trust, adopt new technologies confidently, and accelerate innovation and growth.

Simple, highly secure access that helps your business grow

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Okta Workforce Identity provides secure, easy access to all work tools with a single login, whether your team is remote or in-office. It saves time, reduces frustration, and keeps your business secure. As your needs grow, Okta adapts, ensuring seamless access across all services and tools.
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More time, less frustration

Get your entire team up and running in minutes with one-click access to all their work tools, replacing hours of setup and password management.

Keep your business protected

Help shield your business from unauthorized access, with simple but powerful security that works quietly in the background.

No more growing pains

Scale your business by adding new tools, team members, or locations, without the typical technology headaches or security concerns.

Empower your customers to engage on their terms

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The Auth0 Platform provides a unified platform that enhances customer interactions by ensuring privacy and building trust through personalized, consistent experiences across channels. It adapts to support business growth, innovation, and seamless engagement.
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Frictionless experiences

Create engaging customer journeys that boost conversion rates and foster long-term loyalty.

Market acceleration

Deploy new services rapidly across markets while acquiring new users and maintaining consistent customer experiences. 

Strategic adaptability

Build flexible solutions that evolve with your business and customer needs.

Limitless possibilities

Outdated identity systems can slow teams, limit collaboration, and block growth. Modern Identity and Access Management (IAM) empowers teams to move faster, build stronger partnerships, and stand out in the market.
Okta unifies your digital ecosystem, secures interactions, and unlocks growth opportunities with unmatched flexibility and security.

Delight your customers and your workforce

Technology should feel natural, adapting to users' preferences, privacy, and needs at every touchpoint. Create seamless experiences that fit their lives.
Work freely with instant, secure access to all tools. No barriers, no friction—just flow. Whether in the office, at home, or on the go, workforce identity keeps teams connected, secure, and productive.

Success stories

MIRADOR

Mirador partners with Okta to secure Identity access, managing $369 billion in client assets through innovative financial reporting technology.

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KIVA

Kiva uses Okta to streamline authentication, accelerating product release by three months and improving donor engagement for impactful micro-loans.

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HYPOTENUSE AI

Hypotenuse Al automates user onboarding and enhances login experience with Okta, enabling streamlined, Al-powered content creation solutions.

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Meet our Okta and Auth0 Platforms

Meet the Okta Platform

Secure your employees, contractors, and partners – wherever they are. Covers every part of the Identity lifecycle, from governance, to access, to privileged controls. 

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Meet the Auth0 Platform

Built to tackle both Consumer and SaaS Apps across every industry. Authenticate, authorize, and secure access for applications, devices, and users.

Explore

Building resilience in the digital age with Okta: Part 1

Explore how businesses are turning digital Identity into a catalyst for growth. This three-part series reveals how forward-thinking organizations are creating exceptional experiences, accelerating innovation, and expanding into new markets.